Business photoshoot

You have probably heard that business photography is an important and effective tool for building the image of a business person and company in general.

But how does this tool work? Why is a business photo session such an important and responsible event? How to prepare for it? These are just some of the many questions that most of our customers have.

Our article is intended for those entrepreneurs who have not yet had the experience of business photo sessions. You will get answers to all your questions and understand what your photo should be.


Business photo session. What is it?

A business photo session is a photograph of the company’s director, managers, and other employees for the official website, advertising brochures, and other presentation materials. Compared to other business needs, this may seem like a small thing. But it is from such seemingly insignificant details that the solid reputation and commercial success of the company are formed.

A professional business portrait can also be used:

  • on business cards;
  • in social media profiles (eg LinkedIn, Facebook, Twitter);
  • signatures for e-mails;
  • on business pages on social networks (especially when creating and developing a personal brand).

There are several types of business portraits:

  • close-up (in this case, only the face will be in the frame);
  • half-length shots (in the man’s field of vision up to his chest, details of a business suit are already visible here);
  • full-length shots taken in a general plan (the picture can be one person or the whole team).

Features of photography in a business style

For a business portrait of a company manager or businesswoman to be successful, certain canons of the genre must be followed. The photographer should focus on a strict composition, and choose natural poses typical of people in the office or studying. The pictures must reveal a person’s role in the company and his practical qualities.

The image should speak of a person as a successful, strong, and purposeful person with rich knowledge and business experience.

Why is it important to entrust such a photo session to professionals?

A business-style photo session requires preparation and special equipment. This is the only way to ensure high-quality photos and good shooting results.

To shoot business portraits, you need:

  • high-quality modern cameras with powerful optics;
  • properly constructed lighting system (this mainly applies to filming in the studio);
  • a thoughtful concept of photography in a studio, office, or another workspace.

Tips and ideas for a business photoshoot

We found out the peculiarities of the genre and decided who and why a business photo session is needed. The next important question: how to prepare for a successful photo session for business women and male managers?

We will talk in detail about each of the components of success.

Think about clothes

Bright and extravagant T-shirts are not the best solution. We recommend choosing clothes in a classic style. Avoid small stripes, as they can create “noise” in the frame and seriously degrade the quality of the image.

Choose clothes without complicated details, they can also create “noise” in the photo. Also, think about black and white shots. If there are a lot of them, there is no point in wearing a pink tie.

Skin condition is very important

The color and texture of a person’s skin affect successful the pictures will be. Shiny skin is one of the biggest challenges in photography and post-production. Studio lights often make the skin sweaty and shiny. To neutralize this effect, women should have matting wipes and powder at hand.

Men just need to take a good shower before the photo shoot.

What to do with the hair?

Women should bring a styler and a comb. And, of course, the hair must be clean. For men, we recommend getting a haircut and visiting a hairdresser. This will speed up photo processing and improve the result.

Make-up for a business photo session

We recommend that women do natural day make-up before the photo session. It will not be too sticky and will not distort the shape of the face in further image processing.

What about glasses?

This is one of the most important details of the image that is often overlooked. If you wear them all the time, it’s better to shoot with glasses too. If you occasionally wear glasses and want to take a photo session without them, it is better to take them off beforehand. So the temples will not leave marks on the face.

Facial features

If you have any features of your appearance that can spoil or, on the contrary, improve the shot, be sure to discuss it with the photographer. It can be a strict profile, a very serious look in the eyes, and other details that can be revealed in a business photo portrait.

Order business photography

In our photo studio, it is possible to order photo portraits for the whole team, created in the same style and concept. Also, when shooting in a studio or office, you can take a generic photo.

The photo service team does not only take business portraits in Riga. You can order services from us:

  • make-up;
  • stylist;
  • retoucher.

Professional photo processing compensates for many appearance defects. Correctly placed accents in the image will help highlight the strengths of your character and create the image of a successful and charismatic person.

Build your image with us!